Clairefontaine
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Clairefontaine *
DESCRIPTION
Clairefontaine is a French stationery brand founded in 1858.
It is part of the Exacompta group, with its three main activities being paper, envelopes, and notebooks.
CONTEXT
To centralize its international community, Clairefontaine created the @clairefontaine_world Instagram account, for which we managed the editorial calendar and content creation.
ASSIGNMENT
• Brainstorm ideas to showcase and explain the products through content.
• Create content: film, edit, curate, and share user-generated content.
• Repurpose brand photos to create video or animated content.
Instagram Posts
Instagram Reels
Click on the cover to see the video.
